The Campbell Soup Company drops 'soup' from its name and adds the apostrophe

"The Campbell's Company."

Image: Campbell's

The Campbell Soup Company makes more than just soup. For serious business reasons, it's dropping the world "Soup" from its name—and, if reporting at NPR and the BBC is correct, formally adding the apostrophe to become, quote, "The Campbell's Company."

The Camden, N.J.,-based food giant said changing its name to The Campbell's Company is …