Nintendo just lost a trademark fight with a tiny Costa Rican grocery store
Small business victory as local Super Mario supermarket successfully defends name against Nintendo's trademark claims
Gaming giant Nintendo just lost a trademark battle to a teeny grocery store in Costa Rica. José Mario Alfaro González had the audacity to name his San Ramón de Alajuela shop "Super Mario." Never mind that in Costa Rica, "super" is just what everyone calls their local grocery store, and that the owner's ac…