Googly eyes can help sell "ugly" produce

Kacy Kim, an associate professor at Bryant University, recently published a study in the journal Psychology & Marketing with an adorable solution to the food waste problem: googly eyes.

Image: DALL-E

In the United States, we waste approximately 30-40% of our food supply, or approximately 133 billion pounds of food. While some of this is caused by storage issues or over-purchasing, up to 20% of produce waste is perfectly good food considered too ugly for Americans to purchase.

Kacy Kim, an associate professor at Bryant University, recentl…