Elon Musk invents the mattress sale
Price isn't why people don't buy Cybertrucks; the truck being terrible is why they don't.
Eleven-dimensional chess player Elon Musk has unveiled a bold new pricing innovation this week: the limited-time offer. Telling customers the price will go up if they don’t buy right now is a breakthrough retail strategy long thought to be exclusive to Presidents’ Day mattress sales and going-out-of-business sofa emporiums.
On Thursday night, Tesla launched the Cybertruck All-Wheel-Drive, priced competitively at $59,990. It was a vast improvement from the Rear-Wheel-Drive configuration Tesla launched last year at a similar price point, which was eventually cancelled just a few months later due to low demand.
However, Musk said early on Friday, “just for 10 days,” the truck would either be available or priced at $59,990. We can now confirm Tesla will adjust the price based on more recent comments from the CEO.
Musk said the price will fluctuate, but it “depends on how much demand we see at this price level.”
There is no demand for Cybertrucks, so the price will go down and not up. Perhaps next Tesla engineers will perfect the “extended for one more weekend due to overwhelming demand“ technology.
Price isn’t why people don’t buy Cybertrucks; the truck being terrible is why they don’t.



Hopefully I'm not offending anyone here (very unlikely), but when I see someone driving one of those horrific monstrosities, I know those folks have more money than IQ.
You can get a much better price by waiting as long as possible before buying. I plan to wait forever.