Can you guess Rock Hard's branding problem?

This self-proclaimed Los Angeles superhero's name is causing peace-loving citizens to mistake him for something else.

Los Angeles' stiffest self-proclaimed superhero is fighting a branding problem of his own devising.

Based on the name alone, I had already imagined an incredible origin story involving the ever-popular fateful tumble into a vat of chemicals. His crackling electric baton was named either the Magic Wand or the Rabbit, and Rock Hard's sidekick could only be Rock Steady.

Naturally, Rock Hard has a nemesis: The Ick. The Ick is uniquely able to render Rock Hard weak or even completely flaccid simply by entering the chat. They battle but never truly do one another any harm beyond reputational damage, and over time become more symbiotic than adversarial. Even teaming up to occasionally protect Los Angeles from The Long Beach Scourge.

I also assume there is a Los Angeles City vs County thing going on, and simply popping into an unincorporated part of town will let you evade his wrath. Perhaps the LASD is less tolerant of vigilantism than the LAPD, who are always setting off fireworks.

Based on Mr. Hard's clarification, I clearly got it wrong.